WOW | WOW Events

Launch of Wella Professionals

Coty Professional Beauty, the professional division of Coty Inc., known for its portfolio of leading professional salon brands such as Wella Professionals, System Professional, Sebastian Professional and OPI, entered the Nepal’s market with its leading hair care, hair styling and hair colour brand Wella Professionals. According to a press release issued by the company on June 14, Wella Professionals, which is the preferred choice for hair experts worldwide, was launched in Nepal with an event that showcased the trendiest looks for the season. With over 130 salons in attendance, the top stylists in the country witnessed a dynamic show by Wella Professionals Capability Manager Nitin Manchanda. Keeping the latest global trends in mind, Nitin worked his magic on eight models giving each of them a transformed look with a distinctive cut and colour and using Wella’s extensive line of styling products. Wella Professionals launched in Nepal with leading conglomerate Vishal Group as their distributing partner. “We are extremely thrilled to launch Wella in Nepal. Consistently rated the top brand in the world for hair care and styling, I am very positive for the brand’s future in Nepal,” shared Arpit Agrawal, Director at Vishal Group.